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Jun. 30 | 2012 Bode-Pearson Prize
Nominations for the 2012 Bode-Pearson Prize for Outstanding Contributions to American Studies due
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Travis, Trish. "Reading Matters: Book Men, ‘Serious’ Readers, and the Rise of Mass Culture, 1930-1960," Program in American Studies, Yale University, December 1998.
The first section of “Reading Matters” traces the reluctance to modernize that beleaguered trade book publishing in the early 20th century. However, the Second World War, with its emphasis on duty in a time of crisis, emotional and intellectual fortitude, and the proud history of the American republic, allowed publishers to solve their crisis of economic and cultural capital by promoting reading as the ideal leisure activity: intellectually and emotionally transformative, rooted in history, public, active, and masculine. The second section traces the fate of that wartime ideal in the decades that followed. It focuses on the way the house of Harper and Brothers deployed Richard Wright’s identity as a reader to criticize postwar race relations, and on the critique of mass culture put forward by The New Yorker magazine during the 1950s and ‘60s.
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